Meet The Speaker: Zana Busby

Understanding consumer behavior is exceedingly critical to running a highly successful business. Zana Busby, the Chief Consumer Psychologist of Retail Reflections will be speaking at the Retail Supply Chain and Logistics Expo will be speaking on the importance of this topic with her seminar session titled, “Your Ultimate Key to Success: Cracking the Consumer Behavior Code in the Post-Pandemic World”.

Busby’s career has had a focus on emotions, cognitions, mood and gender differences that are associated under cognitive-behavioral science overall and how all of these factors play a large role in the customer’s mindset. As a Founder of the Zana B. psychologica studio, she has extensive experience within mental health in the business environment.

Her knowledge has been recognized publicly due to being featured on networks such as BBC radio and other credited magazine/newspaper publications. Her live seminar will cover the importance of authentically listening and adapting based on consumer demand along with dissecting consumer personality types and traits.

Reserve your seat to Zana Busby’s speaking session at the Las Vegas Convention Center on September 1 & 2, 2021. Register for your free ticket here.